Be the Person
Every Local Business
Wants to Know
Own the Discovery Map for your town.
Your Community. Your Business. Your Adventure.
50+ Years Publishing | 13M Maps Printed Annually | Low Startup Cost
A Fresh Approach to Local Advertising
Help Great Local Businesses Get Discovered
Every great destination has hidden gems, memorable experiences, and local businesses worth finding. Discovery Map® helps people discover them through a distinctive advertising network built around beautifully illustrated maps, a mobile app, and a travel website.
As a franchise owner, you’ll work with local businesses to showcase what makes them special—connecting them with visitors who are ready to explore, shop, dine, and experience more.
And the reach is impressive: our network distributes more than 14 million printed maps each year, free to the public.
Our network prints over 14 million maps each year and gives them to the public for free!
Experience and Expertise
More than 50 years of helping people explore
Experience matters. Discovery Map® has spent more than five decades refining the art of creating engaging destination maps, building advertising relationships, and developing an efficient business model.
Today, our printed maps work alongside the Discovery Map® app, giving travelers access to destination information, local businesses, and timely offers.
When you join our franchise network, you benefit from established systems, comprehensive training, and ongoing support designed to help you build your business with confidence.
You’ll develop relationships with local business owners and become a valuable resource for the marketing and advertising community in your area.
- A recognized brand: Build on decades of mapping and destination-marketing experience.
- A multichannel platform: Connect print, digital discovery, and local advertising.
- Training and support: Learn the systems and skills needed to grow your business.
A Reputation Built on Trust
A map people love. A resource businesses value.
Discovery Map® has become a trusted companion for locals and visitors exploring destinations across the United States.
Our distinctive, easy-to-use maps help people navigate communities and discover places they might otherwise miss. That familiarity creates an appealing platform for local advertisers who want to reach an engaged audience.
For franchise owners, the value is in bringing these two groups together: travelers looking for memorable experiences and businesses ready to welcome them.
Advertisers benefit from an established print-distribution program, while readers get a useful guide to the places that make each community unique.
A Business Designed to Keep Things Simple
Lower overhead. Established systems. Room to grow.
Starting a business doesn't have to mean taking on a storefront, managing a large team, or investing in expensive equipment.
The Discovery Map® franchise model is designed around a leaner operating structure, giving you the opportunity to focus on building relationships and growing advertising sales.
- No storefront required
- No need to lease and outfit a retail location to operate your franchise.
- No large equipment investment
- Focus on relationships, sales, and serving your local business community rather than managing a large physical operation.
- A lean operating model
The model is designed without a required staff, supported by network print-buying and established business systems.
Discovery Map® has also highlighted recognition in Franchise Business Review's awards programs. Explore the current investment details, operating requirements, and applicable fees to understand whether the opportunity fits your goals.
Is the Discovery Map Opportunity Right for Me?
You don't need to fit the mold of a traditional business owner. What matters is your enthusiasm for people, your connection to your community, and your drive to build something of your own.
You might be a great fit if you:
- Love meeting people
- You enjoy conversations, building relationships, and helping local businesses succeed.
- Value flexibility
- You want greater control over how you organize your work and personal life.
- Take pride in your community
- You know what makes your town special and want others to experience it, too.
- Are motivated by sales
- You enjoy identifying opportunities, developing partnerships, and working toward measurable goals.
If that sounds like you, Discovery Map® could be an opportunity worth exploring.
Build a Business Around the Life You Want
Your business. Your community. Your lifestyle.
Imagine building your business in a destination people travel miles to experience.
With a Discovery Map® franchise, you can combine your entrepreneurial ambitions with a love of local culture, independent businesses, and the places that make life interesting.
As your own business owner, you have the opportunity to shape your schedule, nurture meaningful relationships, and create more room for the people and activities that matter to you.
It’s about more than advertising. It’s about becoming part of your community's story—and helping others discover it along the way.
Your next adventure could start here
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